Run a competitor brand buzz check-up
A ready-to-use “Marketing & Social” AI prompt template, designed and tested with Perplexity. Replace the (bracketed) parts below with your own needs.
Prompt template
My brand is (brand name/industry), and the main competitors are (competitor A / competitor B). Search public info from the past three months and organize: 1) the main topics each brand is discussed under and the direction of positive/negative sentiment; 2) competitors' recent marketing campaigns and social highlights; 3) the strengths and complaints we're mentioned most for; 4) accordingly, 3 content angles we can play next quarter. Please include source links.
How to use this prompt
- Copy the whole prompt above and paste it into Perplexity or ChatGPT / Claude / Gemini.
- Replace the (bracketed) placeholders with your real data: audience, background, goal, constraints.
- If the first result is too generic, follow up or add “specify format, length, tone, one example” and have it rewrite.
Recommended tool: Perplexity — AI‑powered search with built‑in source citations