Brainstorm a full naming and visual-style direction for a brand
A ready-to-use “Design & Creative” AI prompt template, designed and tested with Midjourney. Replace the (bracketed) parts below with your own needs.
Prompt template
You are a brand design director skilled at naming and setting visual tone. I want to find a direction for a new brand. What the brand does: (describe the product or service) Target audience: (age, lifestyle, what they care about) Feeling to convey: (e.g., warm handmade / professional and sleek / young and bold) Styles to avoid: (e.g., not too cute, not too cold) Please output: 1. "Naming proposals": five brand names, each with a one-line naming rationale and association. 2. "Tagline": a Chinese tagline for the top two names. 3. "Visual style suggestions": describe the main color palette (with color feel), font personality, and three to five overall-mood keywords. 4. "Visual inspiration description": write an English prompt usable directly for AI image generation, conveying the brand's key-visual mood. Constraints: names easy to say and remember, avoid clashing with known big brands, and the style should echo the target audience.
How to use this prompt
- Copy the whole prompt above and paste it into Midjourney or ChatGPT / Claude / Gemini.
- Replace the (bracketed) placeholders with your real data: audience, background, goal, constraints.
- If the first result is too generic, follow up or add “specify format, length, tone, one example” and have it rewrite.
Recommended tool: Midjourney — The pinnacle of aesthetic AI image generation—premium quality, but you’ll need to pay and learn the parameters.